HSV GTSR W1 market analysis – what are they worth?

Considered this generation's GTHO, we take a look at how the HSV GTSR W1 is performing in the market five years on

HSV GTSR W1 burnout
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The Gen-F HSV GTSR W1 was the swansong to Australian-made performance machines, and to many people is arguably the greatest car to ever be birthed from our now-extinct auto industry.

Three hundred sedans were officially made in total (275 for Australia, 25 for New Zealand) and all those orders were accounted for before HSV had even finished building them.

HSV GTSR W1
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With such low build numbers, and no chance to get your hands on one when new, you’d assume any example that happened to pop up on the second-hand market wouldn’t last long and would fetch a super high price, right?

A GTSR W1 popped up on our sister site Trade Unique Cars in Son-of-a-Gun grey, boasting just 582 kilometres on the clock and the seller "accepting offers starting from $450,000". The MSRP on a W1 was around AU$175,000 when new, but given it was already sold out at that time, and the second-hand car market allegedly still booming, the listing for this W1 seemed like a big deal at first glance.

450 K W 1
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However, some quick digging revealed that any potential W1 buyers are actually spoiled for choice, and with that comes the question of how much these Holy Grail HSVs are actually worth.

Our analytics showed this grey W1 has actually been on the market since April last year, and we also found another W1 in the exact some colour with a very similar 602km on it for AU$409,888.

Street Machine News 409 K W 1
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The second W1 we found in the same colour with very similar mileage for $40K less than the first

A quick flick across to CarSales told much the same story. At the time of writing, there are 13 W1s listed there – the most expensive commanding an eye-watering AU$649,980 and the cheapest coming in at AU$389,990 in white with 28,000km.

Street Machine News 650 K Red W 1
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Out of those 13, seven cars have less than 1000km on them, and two have less than 100 (one has only 28km!). It seems the W1 market is one of the few in the world where quoting "only has dealer kilometres" isn’t that much of a rare thing.

Street Machine News 28 Km W 1
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Unlike Falcon GTHO owners of the 1970s, we suspect most W1 buyers took their cars straight from the dealers in 2017 and shoved them into garages to one day become those elusive and hugely expensive, untouched shed-finds collectors crave.

We have covered W1s selling for exorbitant figures at auction in recent times, most notably a sedan in a super rare hue of XU3 Yellah – which fetched AU$750,000 before buyer's premium (BP) at auction in September last year, so there is some proof of these things selling for big money.

Street Machine News GTSR W 1 Sedan XU 3 Yellah Front
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The W1 Maloo is also worthy of a mention. Only four exist and all were custom ordered by highly exclusive HSV customers, and as a result one of them in light my fire orange did sell at auction early last year for AU$1.05million.

HSV W1 Maloo sells for $1m
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So we’ll leave it up to you, what do you think W1s are really worth? As they say: it’s worth whatever someone’s willing to pay for it.

And if you own a W1 and are actually using it the way the lord intended, please let us know!

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